If you’re a fan of snowboarding, you’ve probably heard about Lobster Snowboards. Known for their innovative and quirky designs, Lobster has become a popular choice among snowboarders everywhere. But have you ever wondered where these unique boards are made?
The answer may surprise you! Despite the company’s name, Lobster Snowboards are actually made in Austria. That’s right – a country known more for its alpine skiing than snowboarding is home to one of the most talked-about snowboard brands on the market.
So how did this come to be? The story goes that three pro snowboarders from Sweden – Eiki Helgason, Halldor Helgason, and Gulli Gudmundsson – founded Lobster Snowboards in 2012. As they searched for a manufacturer to bring their ideas to life, they ended up partnering with an Austrian factory known for producing high-quality snowboards. The rest, as they say, is history.
But why Austria? According to interviews with the founders, they were impressed by the factory’s attention to detail and willingness to experiment with new technologies. It also didn’t hurt that Austria has a long-standing reputation for excellence in manufacturing – not just in snowsports, but across many other industries as well.
Interested in learning more about Lobster Snowboards and their unique approach to snowboarding? Keep reading!
Table of Contents
History of Lobster Snowboards
Lobster Snowboards is a relatively new player in the snowboarding industry, but it has managed to make waves and create buzz since its inception. Founded in 2011 by Eiki Helgason and Halldor Helgason, two Icelandic brothers who were already well-known in the snowboarding world for their technical skills and quirky personalities.
The company was created as an alternative to what they saw as the stale state of the snowboard industry at the time. They wanted to shake things up and do something different, so they decided to start their own brand that would reflect their values and style – fun, creativity, and individuality.
We didn’t want to be just another snowboard brand with the same old graphics and designs,” said Eiki Helgason in an interview.”We wanted to create something that was unique and had its own personality.
This philosophy is reflected in everything that Lobster does – from its unconventional graphics and shapes to its rebellious marketing campaigns. And it’s working: Lobster has become one of the most talked-about brands in snowboarding today.
The Evolution of Lobster Snowboards
When Lobster first started out, they only had a small line of boards and limited distribution. But as word spread and demand grew, the brand quickly expanded both its product range and its reach.
One of the key factors in Lobster’s success has been its commitment to innovation. Instead of sticking with the tried-and-true designs, they have constantly pushed the boundaries with new shapes, camber profiles, and materials.
For example, in 2019 the company introduced the Triple Base Technology (TBT) on their Jib Board. This innovative design incorporates three concave base technologies that work together to create a board that is both forgiving and playful, making it perfect for jibbing and park riding.
“We’re always looking for ways to make our boards more fun and functional,” said Halldor Helgason in an interview.”That’s what drives us.”
This drive for innovation has paid off – Lobster Snowboards are now considered some of the most progressive and advanced on the market today.
The Rise of Lobster Snowboards
Since its founding, Lobster Snowboards has garnered a loyal following among snowboarders worldwide. The brand’s unique graphics and irreverent attitude have resonated with riders who appreciate a company that doesn’t take itself too seriously.
Lobster has also been successful in tapping into the younger, social media-savvy demographic. They’ve embraced platforms like Instagram and YouTube, using them not just as marketing tools but as creative outlets to showcase their riders and products in new and interesting ways.
All this buzz has helped Lobster expand its reach even further. Today, the brand is available in over 30 countries around the world, and continues to grow year after year.
“We never anticipated how much the brand would resonate with people,” said Eiki Helgason.”But we’re grateful for all the support we’ve received, and we’ll keep doing what we do best – having fun and making rad stuff.”
So, where are Lobster Snowboards made? The company is based in Iceland, but they manufacture their boards in Austria using high-quality materials and cutting-edge technology.
Overall, Lobster Snowboards is a brand that has risen quickly and steadily, thanks to its focus on fun, creativity, and innovation. And it shows no signs of slowing down anytime soon.
Lobster Snowboard Manufacturing Process
The Science Behind Lobster Snowboards
When you’re looking for a high-performance snowboard, it’s essential to understand the science behind its construction. In the case of Lobster Snowboards, they use some innovative technology that sets them apart from other brands.
Lobster uses a unique combination of core materials and additives designed to provide superior performance on the slopes. The brand’s boards are made with polyurethane sidewalls that absorb vibrations and increase stability. The blow-molded ABS insert also provides strength and durability while maintaining a lightweight profile.
To make their boards more durable and resistant to impacts, Lobster uses basalt fibers in their laminates instead of traditional fiberglass. This material is both environmentally friendly and incredibly strong – making it an ideal choice for serious riders who need a dependable board.
The Design Process of Lobster Snowboards
Lobster Snowboards’ design process prioritizes innovation, originality, and quality. The company believes that there should be no compromise when it comes to designing and manufacturing snowboards that perform at the highest level possible.
The brand employs skilled designers who consistently work to create new and exciting products. One crucial aspect of their design philosophy includes developing distinct shapes and outlines for each model. By doing so, Lobster ensures each board offers a unique riding experience suited to different styles and abilities.
A big part of Lobster’s creative process involves collaborating with professional athletes and sponsored riders. Through this working relationship, Lobster gains valuable insight into what works on the slopes and how their designs can improve rider performance. Therefore, the collaboration helps develop snowboards suitable for all kinds of terrain, weather conditions, and skill levels.
The Production of Lobster Snowboards
Lobster Snowboards manufactures their products in Europe. Each board undergoes a rigorous production process, including several stages of quality control to ensure the final product meets their exacting standards.
The company also places great importance on maintaining sustainable manufacturing practices that minimize their environmental impact. They use high-quality materials and cutting-edge technology in every aspect of the production process, from shaping the core to applying graphics.
“We do everything we can to make sure no harm comes to the environment while making our boards… It’s just something that we believe is crucial.” – Lobster Snowboards team member.
Additionally, Lobster supports the local economy by sourcing all its raw materials from local suppliers. The snowboard manufacturer believes that local production cycles help create mutual benefits not only for the company but also for everyone involved.
- In conclusion:
- If you’re looking for high-quality performance snowboards made using innovative science and design principles, then look no further than Lobster Snowboards. Their commitment to sustainability, affordable prices, and fantastic designs makes them an excellent choice for any rider with passion!
Lobster Snowboard Materials
When it comes to creating high-quality snowboards, choosing the right materials is crucial. Lobster Snowboards prides itself on using only the best materials available to craft its top-of-the-line boards that are both durable and high-performing.
The Best Materials for Lobster Snowboards
Lobster Snowboards are made with a variety of materials meant to enhance their performance on the slopes. The boards’ core consists of poplar and beech woods, which give them a lightweight feel while still maintaining strength and durability. Lobster also uses premium fiberglass to create a laminate layer that reinforces the board’s shape and provides added stability. In addition, many of Lobster’s models feature carbon-reinforced stringers that add an extra level of responsiveness and control.
One standout material used in Lobster Snowboards is Triaxial fiberglass, which is known for providing superior torsional flexibility. This type of fiberglass consists of three layers stacked on top of each other at 45-degree angles, offering excellent edge hold and improved response time. Combine that with targeted carbon placement and you’ve got one powerful snowboard that will take your riding to the next level.
According to Nick Visconti, professional snowboarder and team rider for Lobster, “The Carbon Wrap construction gives my board more power, better edge hold, quicker transitions – everything I need in a snowboard.”
The Sustainability of Lobster Snowboard Materials
In addition to being performance-driven, Lobster Snowboards prioritize sustainability in their manufacturing process. The company works hard to minimize waste and use eco-friendly methods whenever possible. For instance, they use water-based inks for all graphics and designs, minimizing negative environmental impacts.
Furthermore, Lobster Snowboards are constructed using recycled ABS sidewalls, which help reduce waste without sacrificing durability. The wood cores used in their boards come from sustainable, FSC-certified forests that promote responsible forestry practices. This commitment to sustainability means not only can you feel good about purchasing a quality snowboard but also have peace of mind knowing it was created with the environment in mind.
“Our approach goes beyond making dope snowboards; we want to ensure that our company has as little impact on this planet as possible,” says Halldor Helgason, pro snowboarder and co-founder of Lobster Snowboards.
In conclusion, Lobster Snowboards are made with only the highest-quality materials meant to provide optimal performance while still being conscious of environmental impact. From the poplar and beech wood core to Triaxial fiberglass and carbon-reinforced stringers, no detail is overlooked in crafting these top-of-the-line snowboards.
Lobster Snowboard Locations
The Headquarters of Lobster Snowboards
It’s no secret that Lobster Snowboards has been creating waves in the industry for some time now, and it all starts with their headquarters. Nestled away in the heart of Iceland lies the birthplace of this innovative snowboarding company. Started by a group of friends who wanted to create something unique, they set up shop in an old abandoned factory.
Since then, Lobster Snowboards has expanded its reach globally, but never forgetting their roots. Today the HQ still serves as the beating heart of operations; where designers, shapers, riders, and everyone else comes together to make magic happen.
“Our facility is more than just a work-space,” says co-founder Halldor Helgason.”We built a community here, fostering creativity and pushing boundaries.”
The International Reach of Lobster Snowboards
With a strong foothold in Europe, Lobster Snowboards quickly earned a reputation as one of the most innovative companies out there. But then, the brand started expanding beyond Europe into other countries such as Japan, Canada and the US. Today, you can find Lobster Snowboards in almost every corner of the globe.
However, staying true to their core values hasn’t been easy. In fact, the rise of international business also meant changing up the production model somewhat – making sure that wherever their boards are produced outside of Iceland, they live up to Lobster’s rigorous standards in a sustainable manner. Whether it means switching factories or addressing specific environmental issues, Lobster remains committed to creating quality products while simultaneously leaving the planet better off than they found it.
“We want to provide our customers with the best snowboarding experience possible without compromising on sustainability and social responsibility,” says a company spokesperson.”Every so often, we audit our factories to ensure they operate with the same level of environmental and social care that we practice at home.”
It’s this type of vision combined with serious execution resources that have propelled Lobster Snowboards into one of the hottest brands around. Creative, committed, and cool under pressure – it’s no wonder people are drawn to them!
Frequently Asked Questions
Where is the headquarters of Lobster Snowboards?
The headquarters of Lobster Snowboards is located in Oslo, Norway. The company was founded by professional snowboarders Eiki and Halldor Helgason, along with their friend and filmer, Gulli Gudmundsson. They started the company in 2011 with the goal of creating unique and innovative snowboards for riders of all levels.
Do Lobster Snowboards manufacture their products in-house or outsource production?
Lobster Snowboards outsources the production of their snowboards to a factory in Austria. However, the company is heavily involved in the design and development of their products, working closely with the factory to ensure high-quality standards. They also conduct extensive testing on their boards to ensure they perform well in all types of snow conditions.
What materials are used in the construction of Lobster Snowboards?
Lobster Snowboards use a variety of materials in the construction of their snowboards, including wood cores, fiberglass, carbon fiber, and various types of plastic. They also use a specialized base material that is designed to provide optimal speed and durability on the snow. Each board is carefully crafted to ensure maximum performance and longevity.
Are Lobster Snowboards made by hand or by machine?
Lobster Snowboards are made using a combination of handcrafting and machine production techniques. The boards are designed by the company’s team of professional snowboarders, and then manufactured using state-of-the-art machinery and tools. However, each board is also carefully finished by hand to ensure the highest level of quality and attention to detail.
Where can I find Lobster Snowboards for sale?
Lobster Snowboards are sold at select snowboard shops and online retailers around the world. The company has a dedicated network of dealers who carry their products, and they also sell directly to consumers through their website. Customers can browse the full range of Lobster Snowboards and purchase them online with fast and secure shipping.
Do Lobster Snowboards have any environmentally-friendly initiatives in their manufacturing process?
Lobster Snowboards is committed to reducing their environmental impact and has implemented several initiatives to achieve this goal. They use sustainable materials whenever possible and work to reduce waste in their production process. They also partner with environmental organizations to support initiatives that promote conservation and sustainability in the snowboarding industry.